DigitalFilipino Janette Toral interviewed Xend Business Solutions Inc. (http://www.xend.com.ph) CEO Bjorn Pardo on the need for merchants and buyers to increase their trust when transacting online.
Bjorn also discussed his plans of introducing a group buying site that will tap into the online merchants community to introduce their products and services to a broader targeted audience. That site is http://www.okayokay.com
This is also a follow-up to what he discussed at the DigitalFilipino E-Commerce Summit 2010 focusing on preferred Philippine e-commerce marketplaces and payment solutions.
DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.