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DigitalFilipino Janette Toral interviewed Digital Specialist Leynard "Ley" Quizon (http://twitter.com/Leynard) on his insight in rolling out Facebook campaigns for brands.

Ley gave practical suggestions as well what time can a plug be best made, contest that clicks, and how to reach 10,000 fans.

DigitalFilipino Talks series is produced by Janette Toral. It is directed by Buddy Gancenia.

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Comment by Rodelio Lagahit on March 1, 2011 at 10:16am

facebook promotion is really cool and very lucrative - if positioned and timed right.

in my opinion, 30-50k is now considered to be the critical mass. with these numbers, you can already see more likes/fans coming in - social conformity, but of course that's in my experience and observation.

additionally, execution is one thing but managing the fans is another thing and its the most crucial part of having the said initiative because how you manage and take good care of your fans can also define your brand.

lastly, some people mistake facebook pages as profit, it may be in the long run but people who like your pages not because they want to buy something but rather they bought something from you. maybe not true to all brands or products but very true to the reality that we "hate ads".

so, in short, facebook pages is about building relationships with your costumers and thereby growing it gradually with the help of your ambassadors called fans. :)

 

Comment by Ruth dc on February 25, 2011 at 11:03pm
Comment by rdnofera on February 24, 2011 at 11:52pm
greetings! here is my viewon the topic...
Comment by kira permunian on February 17, 2011 at 1:48am
Hi Ms. Janette. Here's my entry: DigitalFilipino Talks About Facebook Promotion
Check it out!
Comment by kira permunian on February 16, 2011 at 5:02pm
Hi, Ms Janette, I am planning to make an entry using this vid conversation. Can I?

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